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When I was pregnant with my first child Chloe, I searched high and low for a nappy bag that I liked. I never quite found what I was looking for, so settled for a cheap bag because I didn’t want to spend a lot of money on a bag I would rather hide under the pram than use proudly. After some time I went looking for a bag that was more stylish and could still fit all of the baby things and ended up with a cross body bag but it wasn’t great either; there was no room for much at all. Then when I had my son Jake I went looking and again I ended up with a cheap nappy bag urghhh!

Also, why are most nappy bags totally heinous. Note to other nappy bag designers: just because I have a baby, doesn’t mean I want my nappy bag to look like it belongs to my baby. What’s with all the cutesy prints?

Surely I can’t be the only Mum looking for a bag that has style and functionality without looking like a traditional nappy bag. Parents with babies often feel forced to sacrifice style for function daily and as pretty as they are, many handbags don’t hold bottles, wipes and nappies — and don’t even get me started on the stain risk you take by having your favorite bag near a baby.

Now that I have my own handbag label, Sash & Belle, I thought I would create one for Mum’s who want the same as me.

I have designed this bag with three purposes in mind:

1)      to have some features of a traditional baby bag including compartments, and pockets for nappies, phone and a bottle;

2)      to have a stylish and functional bag that no one will know holds the baby’s dirty laundry (so to speak); and

3)      can be used for an entirely other purpose such as carrying your laptop or travelling.

How you say? Imagine a compartment that fits either a baby bottle or your drink, another that can hold nappies or a mini iPad; and how about changing between documents, baby clothes, your own cardigan or a laptop!

The Sash & Belle ‘Perry’ tote is stylish, functional, and long enough to fit a laptop; this bag will carry literally everything you need including the breast pump.

I have designed it for comfort and practicality, to address the gap in the market for trendy nappy bags. With 8 pockets, zipper to close, matching shoulder/stroller straps, lightweight and made of wipeable faux leather, this bag is a must-have.

Nappy bags don’t have to be neutral, bulky or heavy. The ‘Perry’ tote has all the style and functionality you need and will take you from day to night.

I wish I had a pot of gold from the end of the rainbow but I don’t; so I am taking pre-orders for the ‘Perry’ through Pozible crowdfunding website. The cost of the bag is not frightening, it’s recommended retail price is $110, but when you pre-order through my Pozible page you will get the Sash & Belle ‘Perry’ for $70, and that includes shipping to your home.

Please visit this link if you want to help out a local business: http://pozi.be/stylishbabybagyesplease

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